Friday, September 29, 2006

Business Cards - generic

There are two ways to approach people.

These business cards are designed for the business-first approach - my preferred method.

There is a company called Vistaprint www.vistaprint.co.uk who will print business cards for free, you just pay the postage and for any optional extras, like faster delivery. If you use this link then you'll receive a further 25% discount on any extras.

These cards should not mention the lottery or VWD and not have anything in the domain name or email address related to lottery or VWD.

The objective of these cards is to capture details before you send any information, so that you can follow them up in the future.

Therefore, if you use a web address, it should be a details capture form, not a website explaining the business.

Anyone who replies is a prospect and should go straight into your pipeline for 'cold' prospects. This might be the company autoresponder, your own autoresponder or follow up phonecalls. It may depend on whether they call or email, and whether or not they gave a telephone number.

Regardless, you now have someone you know is interested in making extra income - they need to be followed up to make a decision.

Business Cards - e-lottery

You can purchase business cards from the company (See the Marketing Tools section in your back-office).

These cards promote playing the lottery. They are one of the easiest tools to use because you can easily give them to anyone from friends to strangers.

It doesn't take much courage to say to a stranger, "Here, this is for you" and simply hand them a card. No-one will refuse one and the great thing about business cards is that people tend to keep them. They'll put it in their pocket and some time later, remember it or come across it.

This un-targeted approach won't get the highest signup rate but it's a numbers game. If you gave away 10 cards a day, that's over 3,500 people a year. If 1% sign up, that's 35 people from this activity alone.

You'll need to order able-labels (make sure the first line is blank). Once you have these labels, you can use them on your business cards, any literature and the DVDs.

Saturday, September 23, 2006

Frogging Postcards

This method was developed by Paul E. Watts and his partner Pam Greenwood.

They earn circa £5k a month, growing by 10-15% a month and this is one of the methods responsible for the growth of their team.

It's a method for getting people to request a DVD from you - once they request a DVD there's a 1 in 3 chance of them becoming a player or an affiliate.

It's a very comfortable method and you can use it with your warm list (contact list) for best response or a purchased mailing list.

You can find complete instructions inside the Destiny Group private area. If you don't have a username and password, email me blogmail @ destinyplus dot com, including your VWD ID number.

As with any method, if you need additional help, contact your sponsor or myself.

To your success.